Thursday, August 13, 2009

Ask Nature

Ask Nature

What is AskNature?


Imagine 3.8 billion years of design brilliance available for free, at the moment of creation, to any sustainability innovator in the world.

Imagine nature's most elegant ideas organized by design and engineering function, so you can enter "filter salt from water" and see how mangroves, penguins, and shorebirds desalinate without fossil fuels.

Now imagine you can meet the people who have studied these organisms, and together you can create the next great bio-inspired solution.

That's the idea behind AskNature, the online inspiration source for the biomimicry community. Think of it as your home habitat—whether you're a biologist who wants to share what you know about an amazing organism, or a designer, architect, engineer, or chemist looking for planet-friendly solutions. AskNature is where biology and design cross-pollinate, so bio-inspired breakthroughs can be born.


A self-proclaimed nature nerd, Janine Benyus' concept of biomimicry has galvanized scientists, architects, designers and engineers into exploring new ways in which nature's successes can inspire humanity.
Why you should listen to her:

In the world envisioned by science author Janine Benyus, a locust's ability to avoid collision within a roiling cloud of its brethren informs the design of a crash-resistant car; a self-cleaning leaf inspires a new kind of paint, one that dries in a pattern that enables simple rainwater to wash away dirt; and organisms capable of living without water open the way for vaccines that maintain potency even without refrigeration -- a hurdle that can prevent life-saving drugs from reaching disease-torn communities. Most important, these cool tools from nature pull off their tricks while still managing to preserve the environment that sustains them, a life-or-death lesson that humankind is in need of learning.

As a champion of biomimicry, Benyus has become one of the most important voices in a new wave of designers and engineers inspired by nature. Her most recent project, AskNature, explores what happens if we think of nature by function and looks at what organisms can teach us about design.

"The sophisticated, almost pro-growth angle of Benyus shows the great potential profitability of copying some of nature's time-tested, nonpolluting, room-temperature manufacturing and computing technologies."
New York Times

Janine Benyus has a message for inventors: When solving a design problem, look to nature first. There you'll find inspired designs for making things waterproof, aerodynamic, solar-powered and more. Here she reveals dozens of new products that take their cue from nature with spectacular results.



Biomimicry (from bios, meaning life, and mimesis, meaning to imitate) is a new discipline that studies nature's best ideas and then imitates these designs and processes to solve human problems. Studying a leaf to invent a better solar cell is an example. I think of it as "innovation inspired by nature."

The core idea is that nature, imaginative by necessity, has already solved many of the problems we are grappling with. Animals, plants, and microbes are the consummate engineers. They have found what works, what is appropriate, and most important, what lasts here on Earth. This is the real news of biomimicry: After 3.8 billion years of research and development, failures are fossils, and what surrounds us is the secret to survival.

Like the viceroy butterfly imitating the monarch, we humans are imitating the best adapted organisms in our habitat. We are learning, for instance, how to harness energy like a leaf, grow food like a prairie, build ceramics like an abalone, self-medicate like a chimp, create color like a peacock, compute like a cell, and run a business like a hickory forest.

The conscious emulation of life's genius is a survival strategy for the human race, a path to a sustainable future. The more our world functions like the natural world, the more likely we are to endure on this home that is ours, but not ours alone.

In this inspiring talk about recent developments in biomimicry, Janine Benyus provides heartening examples of ways in which nature is already influencing the products and systems we build.

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